First Lady Jane Beshear's Communications Office
Horses and Hope Named as Official Charity of 2015 Kentucky Reining Cup

Press Release Date:  Tuesday, April 14, 2015  
Contact Information:  Parry Barrows

Tickets on sale now for April 24-25 event

FRANKFORT, Ky. – First Lady Jane Beshear today announced that Horses and Hope has been named the official charity of the 2015 Kentucky Reining Cup.  All proceeds raised for Horses and Hope will go directly toward a new mobile screening van equipped to screen for seven types of cancer.

“We are so grateful to be named the Official Charity of the 2015 Kentucky Reining Cup,” said Mrs. Beshear. “Horses and Hope is focused on increasing breast cancer awareness and educating Kentuckians, especially at-risk populations, about the importance of prevention, screening and early detection. Our partnership with the Kentucky Reining Cup will help us bring this important message to the thousands of equestrian enthusiasts who will attend this world-class event. This designation is a perfect fit for our existing relationship with the Rolex Kentucky Three-Day Event, which occurs the same weekend.”

The Kentucky Reining Cup returns to the Alltech Arena at the Kentucky Horse Park in Lexington on April 24-25.  Horses and Hope will be the featured charity at a special presentation during the World Championship Freestyle Reining on the evening of April 25th.

“We are thrilled to partner with such an outstanding organization and very happy that Horses and Hope might benefit from the donation we intend to give in partnership with our friends at Paul Miller Ford”, said Brad Ettleman, President of HorsePower, Inc. “Horses and Hope is already the official charity of our sister event, the Rolex Kentucky Three-Day Event and we are happy to extend that relationship to the western side of the weekend.”

Horses and Hope
The mission of Horses and Hope is to work alongside the state’s equine industry to provide breast cancer awareness, education, screenings, and treatment referrals. Since the program was founded in 2008, Horses and Hope has reached nearly 1 million race track and horse show attendees, and educated nearly 16,000 equine employees. The program has screened nearly 700 workers and detected breast cancer in three individuals who have all received treatment.

This January, Horses and Hope announced a new partnership with KentuckyOne Health, the James Graham Brown Cancer Center at the University of Louisville and the Kentucky Cancer Program, to raise $1 million for a new mobile cancer screening van equipped to screen for seven different cancers.  This new van will help Horses and Hope expand beyond the equine industry to provide education, resource referral and screenings to at-risk populations across the Commonwealth.  All of the funds raised for Horses and Hope during the Rolex Kentucky Three-Day Event will go toward the new cancer screening unit.  

For more information about Horses and Hope or how to donate to this very worthwhile charity, please visit

Kentucky Reining Cup
Now in its fifth year, the Kentucky Reining Cup is the western side of the Rolex weekend, offering elite level reining activities and awarding major titles in international classes.  A legacy event from the 2010 World Equestrian Games, the Kentucky Reining Cup is the most prestigious FEI Reining event held annually.

Tickets for the 2015 Kentucky Reining Cup – including the World Championship Freestyle Reining are on sale now at